William Sinclair claims new 'magic' compost Sincro-BoostPlus solves peat-free growing media problems

William Sinclair Horticulture claims its latest growing media performs as well as peat and could enable the horticultural industry to meet the government's 2020 peat free target.

William Sinclair said the new product, Sincro-BoostPlus, has similar qualities to peat, namely: good water retention qualities, a low nutrient level, nitrogen stable and lightweight. The product also looks like peat and is made from renewable sources, the company said.

The firm's specialist topsoil subsidiary, Freeland Horticulture, has spent "several millions of pounds" developing a new technology to resolve all the problems of using green compost for peat replacement.

Freeland has applied that technology to a by-product from civic amenity green waste that currently is "very difficult to use and frequently becomes a problem material that requires disposal". This material is treated to remove salts, glass, plastics, metals and stones that normally contaminate the green waste.

Bernard Burns, chief executive of William Sinclair said:

"For far too long consumers have had to endure poor quality peat alternatives. As highlighted in recent Which? Gardening reports, too many products do not meet gardener's expectations or support plant growth satisfactorily, a situation which William Sinclair is working to change.

"Following substantial investment, our technological breakthrough resolves the problem of using green compost as a growing media and at the same time reduces the peat industry's carbon footprint. As most of the raw material used by Sincro-BoostPlus is sourced from urban areas, there will be only limited transport required to the get the product to the conurbations where most gardeners are located.

"This is a significant development for our industry. Utilising the four million tonnes of civic amenity and garden waste in the UK is the most environmentally friendly source of peat free raw material.

"It is essential that raw material supplies are consistently of good quality. If the growing media industry is to reach the government's peat free target, and we can, then it must be remembered that every bad bag of peat free drives users back to peat. We believe that legislation is required to standardise and police consumer product quality and greater collaboration is needed amongst all parties to meet the 2020 target."

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Read These Next

Business Planning - Brace now for Brexit impact

Business Planning - Brace now for Brexit impact

Neville Stein advises how businesses can act now to protect themselves against higher plant import costs after the Brexit deadline.

How will Westland buying Gardman impact the garden centre supply market?

How will Westland buying Gardman impact the garden centre supply market?

Garden Centre Profile: Rosebourne, Aldermaston

Garden Centre Profile: Rosebourne, Aldermaston

The second Rosebourne garden centre opened last month, Wyevale Solihull has been bought and the group aims to expand further still, Matthew Appleby reports.

Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +


The Horticulture Week Business Awards is now open for entries

Horticulture Jobs
More Horticulture Jobs

Horticulture Week Top 100 GARDEN CENTRES 2018

See our exclusive RANKING of garden centre performance by annual turnover plus the FULL REPORT AND ANALYSIS of the market drawing on our garden retail industry-exclusive research

Garden Centre Prices

Peter Seabrook

Inspiration and insight from travels around the horticultural world

Read more Peter Seabrook articles

Neville Stein

Business advice from Neville Stein, MD of business consultancy Ovation

Read latest articles