The 50 sales staff and dealers toured the purpose-built office and admin facility and inspected the newest Wiedenmann machines.
Wiedenmann UK's managing director David Rae said: "We were able to cover so much — from a very informative factory tour to quite detailed sales sessions, where we updated dealers with news of sales aids, literature, pricing and product specifications."
The party got a first look at new machines including Terra Spikes, seeders, sorel rollers, salt spreaders and snow blades.
Wiedenmann now has its widest-ever range of aerators, maintenance systems, sweeper collectors, material collection systems, mowers, blowers, snow and dirt machines and artificial turf maintenance equipment.
Rae added: "Such sessions are a great opportunity for everyone. They create strong bonds between the dealer network and the manufacturer. The dealers can see first-hand how we're looking to the future and pushing technical boundaries, and we benefit from the dealers' enthusiasm and feedback."
The company will be launching the Terra Spike GXi8 and the new Terra Seed at IoG Saltex.
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