Latest figures from the Audit Bureau of Circulation for the second half of 2004 reveal a mixed picture for gardening titles.
Figures range from The English Garden, which raised circulation by 10.6 per cent, to Garden Answers, which saw a drop of 18.4 per cent.
English Garden publisher Sue Phipps said: “It is tough out there but we have seen good subscription increases. Our figures for July to December were almost as strong as January to June, which doesn’t often happen.”
Circulation for the RHS’s The Garden rose by 5.8 per cent. Figures for the magazine have risen for 22 consecutive six-month periods. Publishing director Sarah Cottle said a drop in circulation is expected from July to December, due to the seasonality of gardening.
“We’re keen to see the market grow but are very pleased that we’ve seen sustained growth in our readership, particularly as we have only been functioning as the RHS’s publishing arm for two-and-a-half years since we came out of Emap.”
Annual circulation for consumer gardening titles in December was 988,695, compared with 989,110 in December 2003.
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