'Sweet Pink' is a fragrant hybrid tea that grows to 90cm and will be sold through Thomson & Morgan mail-order from late October.
The Norfolk-based nursery's owner Robert Wharton said 2,000 are available. The Sun is promoting the plant.
Wharton added that the demand for roses last summer was "exceptionally good", which he put down to new, better varieties being bred.
He added: "There are fewer people growing roses commercially so there are fewer places where you can buy them. In the 1950s it was 50 million and now it's 10 million. That's a huge difference but demand is good now, though process are not so good."