SAP launches 2023-2024 tree range at Four Oaks

The grower will showcase a new range of ornamental and fruit trees and EasyFit 5L trees to suit promotion and impulse sales.

Credit: SAP

In 2019 SAP launched a range of ornamental and fruit trees in the UK and now with a range of 5L and 10L ornamental and 7.5L fruit trees, SAP has become a key supplier of premium quality trees to garden centres across the UK with realistic minimum carriage paid order requirements directly from the nursery.

As well as the SAP 7.5L fruit and 10L trees, the 5L EasyFit range of trees is suited to both promotion and impulse sales and will add a point of difference to the standard garden centre offering of trees without directly competing with existing supplier ranges.

The Co Tipperary-based nursery said: “All our trees come labelled and, if required, pre-priced, including a barcode with the garden centre’s name, We understand that consumers’ plant knowledge and needs will vary, so we ensure that all labels and retailer points of sale show both botanical and common names and plant information in text and picture formats.”

Following the launch of contract growing in 2020, SAP will launch the contract growing range of trees for the 2023-24 season from September at the Four Oaks trade show in Cheshire on 6-7 September stand E54 (minimum order volumes are required). Contract growing of trees has given retailers the ability to guarantee price, all-season stock availability and the ability to pre-plan future promotional activity.


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