Pumpkins & Squashes - The future's orange

Halloween is the main sales driver, but pumpkin and squash growers are also catering to an evolving culinary market, reports Jez Abbott.

by Jez Abbott
Consumer demand for pumpkins goes beyond scooping them out and cutting a face into them for Halloween - image: David Bowman
Consumer demand for pumpkins goes beyond scooping them out and cutting a face into them for Halloween - image: David Bowman

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