Protected Ornamentals Grower of the Year - Winner Lovania Nurseries

Since taking the decision to focus exclusively on ornamental crops in 2008, Lovania Nurseries has taken a highly proactive approach to the market, developing new lines and areas of the business while investing in the future of its staff.

 Protected Ornamentals Grower of the Year - Winner Lovania Nurseries
Protected Ornamentals Grower of the Year - Winner Lovania Nurseries

Back in 2008, the focus of the business was predominantly on bedding plants grown to contract in large volumes for UK supermarkets. Since then, Lovania has added heathers, supplying nearly 890,000 in 9cm pots in 2015. Alpines were also added back in 2009.

In all in 2015, the nursery produced four-million bedding plants in packs and pots, just under one-million perennials, nearly 620,000 lavender plants from six-packs to two-litre pots, nearly 200,000 Calla Lily, nearly four-million bulbs and 94,000 ornamental grasses.

The business, which now employs 90 staff, achieved year-on-year sales growth of 25 per cent in 2015, with net profits up 62 per cent.

To develop the business further, in 2014 it bought 23 acres of land. Seven acres of protected growing space complete with dispatch area and loading bays will be ready for use by March 2016.

Other investments include a second biomass boiler being installed in 2016 while additional solar panels, a water-recycling system and thermal screens are all planned for the nursery in 2016.

Lovania finished last year in spectacular style with the acquisition of Seiont Nurseries to complement existing business areas. Other initiatives include the development of biological control methods that were rolled out across a number of crops in 2015 as well as a new product development programme.

Staff developments include an emerging leaders programme that was introduced to identify talent and promote from within.


Barnsfold Nurseries

Coletta & Tyson

Double H Nurseries

Pentland Plants


Vitax has a long-established reputation for an extensive range of quality products and technical support, supplying professional growers with their exacting demands for growing media, fertilisers and speciality chemicals.

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