Pears go on sale early and benefit from TV appearance

Waitrose has started stocking English pears three weeks earlier than last year and has said sales have benefitted from the fruits' appearance on BBC Television's The Great British Bake Off.

Pears: Waitrose sales increase
Pears: Waitrose sales increase

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here

Email: hwsupport@haymarket.com

Call: 020 8267 8121

Register
FREE

  • 14 days limited access to subscriber-only content

Register

Subscribe
From £299/pa

  • Full access to horticultureweek.com
  • Monthly print issue for 12 months
  • Keep track of competitors, market trends, and policy changes with sector specific email bulletins
  • Live email alerts from the pest and disease tracker 
  • New project leads and business prospects every week through the landscape leads service
  • Bespoke multi-user packages available

Choose a Package