He joined the AA as a member in 1988 when working as a self-employed tree surgeon and then as Cheltenham’s tree officer. During this period he worked as a member-volunteer initially providing guidance on trees and excavations and then as a committee member and chairman.
Eden became AA technical director in late 2000 and launched the AA’s local government accreditation scheme, campaigned Eurocrats to delay imposing emissions regulations on chainsaws and introduced a scheme for reassessing the competence of AA Approved Contractors and Registered Consultants.
He became AA director in 2002.
He saw the AA through the employment liability insurance crisis of 2003, developed nationally recognised tree inspection courses, took successful High Court action against illegitimate users of the AA’s logo and pioneered the cause and became the home of utility arboriculture in the UK.
The AA moved to The Malthouse head office in April 2012.
During his term of office the AA has established its portfolio of member services and events
including quadrupling the size of The ARB Show and seeing AA membership increase by 35 per cent to almost 2,500.
Eden said: "Over the past 12 years I have become greatly indebted to many people – too many to name – the people I work with, the people I have worked with, the members I serve, those AA stalwarts who came before me and of course my wife and children.
"The AA is what it is today because of the sum of all of these people. As for me – it’s time for a complete change. My wife has run a business for 21 years providing business management software solutions and I am going to assist with the management of that business. Quite a change! I will remain a member and supporter of the AA and look forward to following the next stages in its development."
A successor has yet to be appointed.