Mr Fothergill's joint managing director John Fothergill and commercial director Tim Jeffries have just returned from a mini lecture tour of China spent discussing seed sowing and how the British garden with audiences of new gardeners eager for guidance on their hobby.
The pair were guests of a garden centre group which stocks Mr Fothergill’s seeds. Home gardening is a relatively new phenomenon in China but while space is often limited, there are opportunities for container gardening, and there is a burgeoning middle class with gardens.
Jeffries said: "We spoke on British gardening and growing from seed. Gardening is new so there is a thirst for knowledge, while growing from seed is complicated to people who have not done it before. The quality and variety from Mr Fothergill’s is greatly appreciated, as indigenous seed companies tend to have erratic germination levels."
They gave presentations at the Hortiflorexpo horticultural show in Shanghai and two garden centres in Shanghai and Wuxi. The highlight was a talk at the magnificent Shanghai Botanical Gardens.
"The growth and development of China is a sight to behold. John and I were warmly welcomed everywhere by a courteous and curious public and hosts", said Jeffries.