Sponsored by Dura-ID Solutions Dura-ID Solutions

Merger sees creation of Dura-ID Solutions Limited

Newly formed company after merger of IML Labels and Systems with Longcombe Labels now best-placed to provide complete identification solutions for customers.

As the horticultural industry grows, changes and adapts, so do the partnerships and companies working within it. Two long-standing and well-established label companies supplying to the horticultural industry have been involved in an amalgamated merger. IML Labels and Systems and Longcombe Labels, as of 1 of February 2018, have become one manufacturing entity — Dura-ID Solutions Limited.

This advancement of companies means that Dura-ID Solutions are best-placed to provide complete identification solutions to their customers. With support on all software packages and printers, next-day delivery on stocked items and manufacture of bespoke labels, Dura-ID are the complete package. Retaining all of the workforce from both sites, Dura-ID have the added advantage of two teams of experts specialising in horticultural labelling. With years of consolidated knowledge of materials and applications, this merger brings together the most experienced and well-known labelling companies in this sector. Their number-one priority as we move into the start of the busy spring season is to service customers with as smooth a transition as possible. It is business as usual for all customers of both sites, who will continue to experience the high level of customer service they have come to expect from both companies.

The relationships built through years of trust and support at IML Labels and Longcombe Labels will continue as before and there is only positive growth going forward. With a larger network of staff, the new company will be able to provide additional support coverage for all of their products, including the number-one labelling software package for the horticultural industry — HLS Pro. Dura-ID are proud to have dedicated offices and manufacturing sites in a variety of locations such as Cambridge, Paignton and Sheffield.

Customers can expect positive changes with immediate effect. An increase in variety of products and system options will be available as both companies’ product ranges are brought together. Benefits will include reduced lead times on stocked items due to increased capacity and improving efficiencies on both manufacturing sites. There are also new products on the horizon as the team of experts bring together their knowledge of the industry and of the products that have made both previous companies market leaders in the past.

Both IML and Longcombe would like to thank their customers for the continued support over the many years that both companies have operated. We are looking forward to an exciting 2018 as Dura-ID Solutions and we are happy that you can all join us on this journey.


Boost sales and increase efficiency with the correct labelling system for your business

Ensuring that your products are labelled correctly and in an easy-to-understand way can be a challenge for some businesses. There are a variety of labels and tags that are suitable for different types of products. From plants through to stoneware and gifts, there is a solution for all.

A cost-effective solution to identify your plants is a thermal label. This can be printed very cheaply using a thermal printer. You can identify the product, add a barcode, price and any relevant information. Thermal labels come in just about any format you might need. Stick-in labels are ideal for smaller plants and shrubs where a hang tag cannot be applied. Self-adhesive labels with permanent or removable adhesive are a great way to provide customers with information that will stay with the plant right through the production process to the till. Swing tags and self-tie labels are ideal for tall shrubs and trees. Both can be displayed easily at eye level and have the ability to be secured by different methods, and all preprinted with the information your customer needs.

A colour label can add real value to your plants. Displaying a picture with the product, which can potentially look completely different in a very short time, is very unique to this industry. Walk around any garden centre and you will see customers observing and reading the minutest of details on a full-colour label.

Dura-ID offer a solution for all budgets and requirements. Smaller runs of on-demand labels can be produced using HLS Software and printers as well as full-colour labels manufactured to meet your required delivery dates and demands.

Two levels of labelling software make designing labels easy. HLS Pro is the basic black-and-white software for use with thermal transfer printers and HLS Pro + is the full-colour version. With HLS Pro + you can create stunning full-colour labels on demand in smaller print runs.

If you need any assistance or advice on what solution is right for you, contact Dura-ID Solutions on +44 (0)1480 274230 or +44 (0)1803 668090 for friendly discussions with our sales team that will point you in the right direction.

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