John Woods Nurseries has launched a digital catalogue to simplify product selection and ordering for its customers.
The catalogue is accessible online via the John Woods Nurseries website, and enables customers to personalise their product preferences and repeat purchases, and suggests products that complement existing reservations and orders.
Each trade customer of John Woods Nurseries will have their online catalogue tailored to them.
MD John Lord said: "Putting our catalogue online in a format tailored to the individual needs of every John Woods Nurseries customer will make life easier for all our trade buyers. Our entire product range can now be accessed from anywhere using one simple-to-use facility which personalises the product selection."
Meanwhile, Mattocks Roses, a subsidiary of John Woods Nurseries has launched a rebrand to include newly designed in-store display and promotional materials.
The new materials have been designed to help retailers enhance shelf displays and promote Mattocks’ roses as the ideal gift.