Jacobsen signs partnership with the Golf Environment Organization

Jacobsen has signed a new global partnership agreement with the Golf Environment Organization (GEO) to jointly promote environmental awareness, understanding and solutions in the Americas and Asia as well as Europe, Middle East and Africa.

Agreement: David Withers (l) and Jonathan Smith (r)
Agreement: David Withers (l) and Jonathan Smith (r)

Jacobsen is now trying to manufacture, recycle and help dispose of machinery, and investing in hybrid and electric technology to offer more fuel efficient and low pollution machines.

Through support for GEO, Jacobsen is also investing in bringing sustainability programmes for golf course management, renovation and new development to practitioners around the world.

GEO is a non-profit organization entirely dedicated to sustainability in golf; building awareness, developing and administering golf’s ecolabel, GEO Certified and delivering programmes to help clubs and developments achieve the distinction.

Jonathan Smith, chief executive of the GEO said: "GEO is privileged to have such a dedicated partner, committed to continued investment in the things that make sustainability more accessible and productive to golf businesses.

"Ransomes Jacobsen has supported GEO from the very start and has made a significant difference in the development, delivery, and awareness of the solutions we provide for the golf community.

"Like every sector of business and society, golf needs sustainability leadership and now Jacobsen has stepped forward strongly.

"This is a prominent and respected industry stakeholder investing back into their industry to advance a subject that’s fundamental to the future growth of the industry, their own business and of course, of much wider importance to people and the planet."

David Withers, president of Jacobsen, added: "Jacobsen is a global company and GEO has global relevance and solutions, with programmes accessible worldwide in a growing number of languages and a high quality, credible and increasingly recognized international ecolabel for golf.

"Expanding our partnership to encompass all of the Jacobsen business units around the globe makes good sense, further aligns our outlook and will multiply many new positive outcomes.

"For the environment and the long-term strength of the industry, we want to help create more sustainable approaches, through our own product development and green initiatives and support for other credible, dynamic organizations."

Alan Prickett, Jacobsen managing director for Asia Pacific added: "In the Asia Pacific region we are seeing pressure for valuable resources such as land, water and energy and it is vitally important that future golf facilities and resorts are built with sustainable development at the forefront.

"This has to happen right from the initial planning phase through to completion and then be continued through the life of the course.

"For golf to be successful in the region it must bring world-class quality to the Asian market and with it a desire to embrace the best of international programming, cross country accessibility to the relevant information and documentation through easily translatable content, to support sustainable golf development and course management."

Prickett also serves as chairman of the Asian Golf Industry Federation Environmental sub-committee.

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