'Instagram effect' fuels houseplants sales boost

A big increase in sales has been secured by North One Garden Centre creative director Paul Holt as a result of the "Instagram effect" publicity he gained with his stand at GROW London. Holt said he has seen a new group of people coming in to buy his "unique range" of houseplants.

by
Holt: now selling efig office plant of the year Rhipsalis - image: © 2016 Leela Axon
Holt: now selling efig office plant of the year Rhipsalis - image: © 2016 Leela Axon

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here

Email: hwsupport@haymarket.com

Call: 020 8267 8121

Register
FREE

  • 14 days limited access to subscriber-only content

Register

Subscribe
From £275/pa

  • Full access to horticultureweek.com
  • Monthly print issue for 12 months
  • Keep track of competitors, market trends, and policy changes with sector specific email bulletins
  • Live email alerts from the pest and disease tracker 
  • New project leads and business prospects every week through the landscape leads service
  • Bespoke multi-user packages available

Choose a Package