Increase in garden centre sales driven by plants

Garden centre sales for the week ending 19 August picked up, with outdoor plant sales 15 per cent up on 2011 and overall sales up around 12 per cent.

Image: Horticulture Week
Image: Horticulture Week

In Horticulture Week’s new weekly garden centre sales round-up, we give sales comparisons in 14 categories, with top selling products highlighted.

Aquatics was up 20 per cent, books down two per cent, Christmas up two per cent, clothing up 20 per cent, craft down 20 per cent, food up 10 per cent, furniture up 17 per cent, sundries up 10 per cent, gifts up one per cent, houseplants flat, machinery up 30 per cent, patio up 15 per cent, pets up 22 per cent and catering up 15 per cent.

Alpine sales rose by 15 per cent for one litre pots and 10 per cent for 9cm pots. Pansy and viola six pack sales were a third up on 2011, with cottage garden one litre plant sales up by more than 40 per cent. Spring veg packs were 15 per cent up, and 9cm herbs were up more than 50 per cent.

Strong selling areas were outdoor lighting, compost, insect killers, birdcare and watering products.

Top new products were Garden Cole & Bright Orb Solar Light and Gardman Wildwings box of 50 Fat Snax. Vitax Nippon Ant Powder sales soared. Compost sales were up, as were Hozelock products and weedkillers.

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