The charity is calling on horticulture businesses and professionals to organise activities. The campaigning week runs from 21-29 September. Perennial hopes it will give the industry a focus to get more involved with the only charity dedicated to helping people in the trade.
Perennial fundraising head Jo Ayley said: "We are launching HortAid 2013 to encourage us all to look after and support those who work in our industry and we want as many people as possible to get involved. We hope HortAid will become an important and fun fixture on the horticulture calendar."
Examples of fundraisers include a team of landscapers and nurserymen who have pledged to tackle the "3 Peaks Extreme" challenge (see www.justgiving.com/3PeaksExtreme).
A team of Perennial volunteers from Cornwall have organised the high-flying Zipwire Challenge over the Eden Project in Cornwall and is inviting entrants online via www.hortaid.org.uk.
Lowaters Nursery will be running a football tournament while other confirmed activities include a silent auction and a roses and raspberries garden party. Perennial has put together an online fundraising kit.
Perennial has put together an online fundraising kit which can be downloaded from www.hortaid.org.uk.