Glee - Home & Gift

A cornucopia of new products including a new range of garden products by RBG Kew and merchandiser units by Centurion.

Globus gardening gloves - image: Globus
Globus gardening gloves - image: Globus

Stand G50

Photos add a sense of occasion to Classic Canes' trade catalogue

Classic Canes will launch 70 models of walking stick, seat stick and umbrella from its new trade catalogue at Glee.

The catalogue covers the family company's range of 600 products, with photos showing the many occasions that walking sticks can be used, from chic wedding and evening styles to traditional models for country walks and even herding sheep.

Classic Canes managing partner Charlotte Gillan said: "Our price points range from the economical to the luxurious, so there is a range of products suitable for any retailer. Tim Mercer's wonderful photographs demonstrate what fabulous accessories walking sticks are for people in many walks of life. We hope that it will prove inspirational as well as informative to our stockists."

New products include a range of animal-print walking sticks, eye-catching tartan, abstract and floral designs, "pistol-grip" handle canes for gentlemen and many other classic, novelty and contemporary designs.

Stand 5C90

Sandra Rich ceramics point the way to fresh floristry styles

Trade agency Haubrich has 52 years' knowhow in ceramics and more than 46 years in fine bone china and glass. The brand Sandra Rich was founded in 1985 to provide modern ceramic flowerpots and vases.

The company started with simple flowerpots and later the expanded into trend-orientated accessories, bowls and product ideas.

Sandra Rich also develops creative products, promotes new trends and creates ideas for new floristic styles. It sells worldwide to florist wholesale and the glass porcelain ceramic market. Exports represent 75 per cent of total turnover

The company sells more than 700 different items in glass and porcelain and updates the collection and catalogue twice a year. It has a 6,000sq m warehouse in Ransbach-Baumbach.

Stand 5C40/D41

Briers credits generous garden centre display space for success

Briers will be promoting its Garden Industry Manufacturers' Association award-winning range of Gruffalo-branded children's wear at Glee, including boots (£14.95), umbrellas, fleeces, a watering can and raincoats.

Briers also launched a range of fleeces in black and pink this year at an RRP of £24.99.

According to Briers representative Amy Jenkins, the secret to Briers' success was that garden centres specialise in outdoor clothes and footwear, which are often not available in normal retail outlets.

"They have tended to specialise in mid to high-end branded ranges of clothing. Space is available to expand ranges, which is not generally the case on the High Street," she said.

"The rise in sales of clothing has gone hand in hand with the increase in availability of goodquality food and coffee in garden centres. The increase in footfall has obviously helped all sales."

Stand 5D32

Globus gardening glove favourite on show with twin-pack savings

Globus has seen its retail sales increase by more than 32 per cent over the past year, thanks to the success of its market-leading range of Showa gardening gloves.

The washable gardening gloves are being stocked by an ever-increasing range of retailers including the National Trust, Hillier Garden Centres, Blue Diamond Garden Centres, Longacres Nursery and Dickies distributors in the UK and Woodies of Ireland.

On display at Glee will be the gardeners' favourite, Showa Floreo 370 with a second-skin touch. New twin packs will be available in pink, purple, blue and green across a range of small, medium and large sizes.

These represent a considerable saving for the retailer and the customer. While the normal retail cost per pair is £6.99, the twin pack will be available for £9.99.

Also to be revealed at Glee is a new line of cardboard-shelved Showa merchandising units that are supplied free with each order of 120 packs.

Stand D57

Centurion accessories merchandiser units designed to encourage browsers

Centurion Europe will be demonstrating new additions to its gardening range at Glee, plus a number of merchandiser units to help customers to grow their sales.

Two new units - a garden/ironmongery and a garden stand - have been designed with the garden centres in mind allowing them to exhibit all items required for garden care, whether it is garden accessories or a hinge/lock for gates/sheds. Both units are available in 1m and 2m options, with a standard gardening header or a bespoke header to suit individual garden centre needs. They are supplied with a rear-illuminated head unit and halogen downlighting system designed to encourage customers to browse the display.

Centurion Europe's merchandising team will be on hand to recommend top-selling products to be featured in the units, as part of helping garden centres to maximise their sales of accessories.

Also on display will be the Click 'n' Store floor standing rotary merchandising stand designed to house impulse-buy products which it is proven to enhance sales of everyday hardware accessories.

Centurion Europe will also be demonstrating its 2011 gardening supplier catalogue, which now contains the Initial Monogram range of house plaques, following the company's acquisition of the business in 2010. Centurion Europe has continued to invest in the range and will shortly be revealing new packaging designed to further enhance sales for its customers.

Managing director Paul Kantecki said: "Our new merchandiser stands and additions to some of our most popular ranges demonstrates our commitment to helping customers increase their sales of garden accessories and ironmongery goods. We pride ourselves on offering the highest levels of customer service, which includes a comprehensive catalogue, visual merchandising, marketing and sales support."

Centurion Europe recently launched its 140-page trade catalogue specifically for garden centres, which contains more than 8,000 products.

It contains a simple-to-use reference system, which means garden centres can order individual units or box quantities quickly and easily, with prices clearly visible. All stock items can be delivered within 48 hours.

Centurion Europe has a UK-wide sales force including a dedicated network of garden centre agents and provides full marketing support in terms of point of sale, such as banners, posters or display units.

Stand 5D12/E13

Fallen Fruits supports Kew plant conservation with garden range

Fallen Fruits Garden Giftware is launching a range of garden gifts produced under licence from RBG Kew Enterprises at Glee. All products carry the distinctive Kew logo and are available for immediate delivery.

Fallen Fruits said it was proud to support Kew's pivotal role as a world leader in plant science and conservation. All orders placed at Glee will be carriage-free.

The range includes an insect hotel (£21.99), bird house (£14.99), butterfly box (£17.99) bee house (£9.99) and ladybird house (£9.99).

Also offered is a range of cast-iron products including a bell (£11.99), a pot holder (£8.99), a bootbrush (£17.99), a hook (£3.99) a door wedge (£5.99) keys (£6.99) and a garden line (£11.99).

Tools and accessories include a trowel (£9.99), fork (£9.99), dibber (£9.99), flowerpot brush (£8.99), pruner (£14.99) garden string holder (£9.99), paper pot maker (£9.99), planting ruler with dibber (£9.99), Sussex trug (£17.99), slate seed markers (£9.99 for six), slate garden sign (£4.99), indoor watering can (£8.49), outdoor watering can (£24.99), three pots on tray (£11.99) and a lantern (£11.99).

Stand E36

FireMagic firelighter launch eyes potential to fill winter sales gap

Firelighting product FireMagic FireMaker from Bord Na Mona will launch at Glee. When launched in the Irish market in 2010, it achieved sales of one million units within 12 weeks.

Consumer research in the UK found that the process of lighting a fire is considered to be a dirty job with uncertain or limited success. Firemagic Firemaker is a recycled cardboard tray, engineered to create a draft and impregnated with a vegetable wax. It will form a fire with any solid fuel and will light up to six fires. The UK RRP is £2.99.

Bord na Mona's Tommy Gill said: "In the build up to launching this product in the UK, it became obvious that the winter or convenience fuel category was not well established. FireM agic is therefore an exciting opportunity for garden centres to add to their retail offer boosting the traditionally less profitable months between Christmas and the onset of spring."

In 2012, the FireMagic brand will be extended to include fuel and ignition products for the summer barbecue and outdoor leisure market.


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