Director Neil Gow said in the past new product ranges had been "shoe-horned" into existing award categories so it was time to expand the awards. In addition to the traditional categories, it was planned to run a Christmas products, foods and confectionary award.
More emphasis would be placed on the environment award, in line with the sector's changing focus.
The GIMA Sword of Excellence was last year won by Husqvarna for the Flymo Pac a Shredder, while Westland Unwins won the award for marketing excellence for its seed potato merchandiser.
This year, entries close on 20 June, with the ceremony to be held on 17 July at the Birmingham Metropole Hotel. Entries have to be delivered on 23-25 June.
- See www.gima.org.uk.