Gardman brings in seasonal promotions

Gardman is introducing a proactive promotional programme which recognises seasonal change and offers retail customers more flexibility.

National sales manager Duncan Ross said: "We are committed to supporting our customers and have identified the need to offer more frequent promotional opportunities to enable them to maximise sales and drive footfall.

"In March we’ve already seen a 40 per cent uplift as a direct result of core promotional activity and we’re delighted to have added value for customers during what we know to be a difficult trading month."

As well as Gardman’s Spring, Autumn and Christmas Deals, its new rolling programme includes monthly offers as well as key seasonal and reactive promotions, designed to generate higher basket values and provide fantastic value for money for shoppers.

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