Some 250 garden centres, including Dobbies, Klondyke. Grosvenor and Haskins are backing the Cultivation Street campaign, launched with the HTA and the Sunday People to promote gardening among communities.
The HTA has put up a prize fund of £20,000 of National Garden Gift Vouchers to support the campaign. The top prize for ‘Britain’s best street’ is £10,000, and there are 16 regional and special recognition awards to be won too.
Delamore is also backing the campaign with donations of plants for entrants to grow to brighten up their streets.Bents Garden & Home general manager Mike Parker said: "Spending just a little time outside each day, whether tending to plants or just enjoying green space, can help improve our mood so we’re big fans of any type of gardening. The Cultivation Street Campaign is a great initiative, promoting community and neighbourly gardening and inspiring people to get outdoors. At Bents we are in the process of creating some new community allotments which we believe will be a great way of encouraging our local community to get even more involved in gardening."
Alton Garden Centre director Andy Bunker said: "I think Cultivation Street is a great idea as it appeals to a wide audience with gardens both large and small. We need gardening to have more exposure and with David at the helm we have a great ambassador."
Campaign founder David Domoney said: "We’ve been overwhelmed by the support from garden centres up and down the country. It’s great to see them using the campaign as a way to engage with their local communities and promote gardening to more people. The purpose of the campaign is to bring people together through gardening, and to encourage people who are new to gardening to get outside and have a go."
But he added: "We need even more garden centres to join in and help us make a difference. It’s a great way for them to build stronger relationships with their local community. Garden centres are the best place for people to get advice and recommendations."To take part, contact firstname.lastname@example.org he will send free leaflets and posters.