Garden centre supplier Deco-Pak to open new £2.5m facility

Garden centre aggregates and sundries wholesaler Deco-Pak is spending £2.5m on a new bagging/production plant in addition to their existing facilities to cater for their growing customer base.

Managing director Mike Hall said: "We have always been keen on investing into new leading edge technology and are therefore very excited with this investment. Deco-Pak's business is growing at such a rate that a new site is imperative to be able to continue our excellent service for our customers who demand a high quality product within a short delivery period.

"As our product portfolio is forever growing the introduction of our new plant will allow for most products to be stored undercover to ensure our customer the highest quality of presentation"

He added: "Since Craig Keyworth joined us as sales director from Scott's Miracle-Gro just after Glee last year he has strengthened the sales force with the introduction of Phil Owen and Neil Jones to our already experienced sales force meaning we are able to provide a first class representation within the marketplace nationally for our customers.  Under Craig's leadership our sales force is able to respond to all our customer requests in a very short space of time and our back up sales office can assist with any enquiry."

This year saw the introduction of Deco-pak's winter fuel range. Marketing director Craig Hall added: "This range was introduced due to numerous conversations with our customers leading up to the Glee trade show. We listened to their requests and went away and produced a range of coal, logs and kindling. The response has been phenomenal and we are looking to extend this range further. We are presently sourcing our new products for 2011 and are very confident that our customers will be impressed with what they will see at Four Oaks and Glee"

In 2010 Deco-Pak also benefitted from TV advertising on their Everbloom compost range and other products which has seen increased sales and hope to continue with this investment in 2011.

This investment will assist in Deco-Pak reaching their expected target of £8m turnover within the next 2 years.

 

Subscribe to Horticulture Week for more news, more in-depth features and more technical and market info.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Read These Next

Business Planning - Brace now for Brexit impact

Business Planning - Brace now for Brexit impact

Neville Stein advises how businesses can act now to protect themselves against higher plant import costs after the Brexit deadline.

How will Westland buying Gardman impact the garden centre supply market?

How will Westland buying Gardman impact the garden centre supply market?

Garden Centre Profile: Rosebourne, Aldermaston

Garden Centre Profile: Rosebourne, Aldermaston

The second Rosebourne garden centre opened last month, Wyevale Solihull has been bought and the group aims to expand further still, Matthew Appleby reports.


Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +

HORTICULTURE WEEK BUSINESS Awards 2019

The Horticulture Week Business Awards is now open for entries

Horticulture Jobs
More Horticulture Jobs

Horticulture Week Top 100 GARDEN CENTRES 2018

See our exclusive RANKING of garden centre performance by annual turnover plus the FULL REPORT AND ANALYSIS of the market drawing on our garden retail industry-exclusive research

Garden Centre Prices

Peter Seabrook

Inspiration and insight from travels around the horticultural world
 

Read more Peter Seabrook articles

Neville Stein

Business advice from Neville Stein, MD of business consultancy Ovation
 

Read latest articles