The HTA says August was flat and year to date sales are up 5%, suggesting smaller non-GCA centres may have done better in peak season.
Compared to August 2017 sales in seeds and bulbs were up 14.12% according to the Garden Centre Association’s (GCA) Barometer of Trade (BoT) report.
Outdoor plants were down by -0.28%. Houseplant sales were 19.22% up. Garden sundries sales were also up 1.03%, furniture and barbecue sales were up 8.73% and pets and aquatics sales were up 4.84%.
Gifts were up 6.1%, clothing sales up 16.45% and catering was up 8.91%. Food hall and farm shop sales remained static during the hot August this year. August is traditionally one of the quieter months in garden centres.
Meanwhile, the HTA says around 55% of payment (by value) in garden centres is now via card.
Barclaycard makes up 50% of card payments. Barclaycard found August sales were up 0.5% in garden centres and garden spending was up 8.1% in July.
IMRG Capgemini e-retail sales figures show aarden finally slowed down in August after enjoying blockbuster growth from this year’s heatwave, coming in at just +2.8% YoY growth, down -43% against July. This sits in stark contrast to the previous 3-month average of +37.5% YoY.
Meanwhile, Waitrose saw houseplant sales rise 50% as shoppers looked to bring some some colour into the home in the week to 29 September. Hayloft Plants' Derek Jarman said after a flat August September into October is up and people are buying plants again.