Foxmoor drops fuchsias as demand falls

Foxmoor, the nursery business of agriculture and retail group Wynnstay, has decided to stop producing standard fuchsias from 2009.

For more than sixty years the standard fuchsia has been one of the mainstays of Foxmoor's production, but a decline in the plant's popularity and increasing energy costs has led the firm to halt their production.

 In 2003 the company's fuchsia production peaked with 50,000 standards produced. This year they made up just 12% of Foxmoor's total sales.

General Manager Martin Rowe said:

"With major increases in forward gas prices this winter, falling demand for larger fuchsias, and demand for space for other crops, we have been forced to take the decision.

"The fact one of our rented site's lease ends next April 2009 finally forced the issue on space for us."

In response the company has diversified and begun producing hardy, architectural plants and expanding their mail order business.

For the full story see the next issue of Horticulture Week.

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