Engagement on summit agenda - Summit tackles how to win new gardening audiences

Garden centres are undergoing a "paradigm shift" to become entertainment centres with soft play, while private equity ownership, consolidation and "scary Latin" were all cited as factors that are making buying gardening products less attractive, the Garden Retail Summit, hosted by Horticulture Week in London earlier this month, (4 February) has heard.

by Matthew Appleby
Summit: delegates discussed how to engage new gardening audience while negotiating policy and business changes - image: HW
Summit: delegates discussed how to engage new gardening audience while negotiating policy and business changes - image: HW

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