Community Involvement Award - Scotsdales

Scotsdales sees its role in the community as very important, not only to support the local community, but also to enhance brand awareness of the business.

Community Involvement Award - Scotsdales - image: HW
Community Involvement Award - Scotsdales - image: HW

Community involvement is split into two: community at Scotsdales and community outside Scotsdales.

At the Cambridge centre, regular talks and events are all free and garden-related. Resident horticulturist Peter Jackson presents many of these and also runs gardening clinics.

The children's garden club began a year ago and now has 1,000 members aged between three and 14. The aim is to teach children about the joy of life in the garden. Membership is free and each member gets an information pack. They receive e-newsletters with competitions and get birthday cards and invitations at Christmas to buy gifts. More than 20 events are on in 2012.

Community visits to the garden centre are encouraged, particularly from schools, with children from Chernobyl visiting recently. Scotsdales links with garden clubs and gives shopping evenings. It caters for special needs groups and had a lecture room let at a minimal charge to community groups. It offers work placements to schools and now communicates via Facebook and Twitter to its community.

Several local charities collect at the centre and have information stands there. Scotsdales Charitable Foundation was set up to build the on-site David Rayner Building, home of the Cambridge Cancer Research centre. This has created an immense amount of goodwill for the centre.

Scotsdales raised a total of £8,000 for the Garden Re-Leaf Day and Greenfingers charity this spring.

The centre holds a complimentary jazz evening each July for customers.

Outside the centre, Scotsdales helps organisations with raffle prizes and sponsors many local sports clubs. Each year, Scotsdales sponsors a new garden built at Rosie Maternity hospital at Addenbrookes. Peter Jackson gives regular talks to outside groups and on radio. Scotsdale also supports the local Shelford Feast festival.

The centre plans to have a new community room in its five-year plan. Citizens' advice, library, group meetings and a senior gardening club are also planned.

- Judge's comment

"A wide and diverse range of charities supported. A good presentation" - Chris Day

Monkton Elm Garden & Pet Centre
Dobbies Garden Centres
Garden & Leisure Group

Highly commended

William Sinclair Horticulture is a market-leading supplier of gardening products under the well-known and highly-respected J Arthur Bower's, New Horizon, Deadfast and Growing Success brand names.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next

Garden centre profile: Hulme Community Garden Centre, Manchester

Garden centre profile: Hulme Community Garden Centre, Manchester

High environmental standards, community work and support for local suppliers are all lessons for the wider garden retail industry, Matthew Appleby discovers.

How can garden centres reduce plastic use?

How can garden centres reduce plastic use?

Garden retailers are under pressure to use less plastic as the Government's new 25-year environment plan seeks to introduce a wave of measures to reduce pollution.

Will peat use be taxed or banned?

Will peat use be taxed or banned?

The Government has made strong statements on peat reduction in its new 25-year environment plan, published in January.

Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +
Horticulture Jobs
More Horticulture Jobs

Horticulture Week Top 100 GARDEN CENTRES 2017

See our exclusive ranking of garden centre performance by annual turnover. 

Garden Centre Prices

Peter Seabrook

Inspiration and insight from travels around the horticultural world

Read more Peter Seabrook articles

Neville Stein

Business advice from Neville Stein, MD of business consultancy Ovation

Read latest articles