It aims to demonstrate how collaborative working can help their businesses in areas such as joint purchasing, delivery, marketing and customer service.
Horticulture Wales, a project focused on improving supply chain links in the edible and amenity horticulture industry, has joined forces with collaborative business consultant Simon Michaels of f3 to stage a session to gauge the interest of ornamental growers and nurseries across Ceredigion, Carmarthenshire and Pembrokeshire in setting up a regional cooperative.
There are about 60 growers in the area. The scheme is funded by the Welsh Government and the European Agricultural Fund for Rural Development.
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