The site - www.bpivisqueenhort.com - details the manufacturer's latest product range and technical capabilities. The move follows a 12-month period that saw the firm complete a £7m investment project at its Ardeer factory, stage its own horticultural films conference and continue its research with the Universities of Lancaster and Reading.
Sales director John Phoenix said: "We wanted to launch a website so that growers across the world will know about our latest manufacturing technology, products and breakthroughs in the field of horticultural films science."
Visitors to the website can watch a video outlining the developments and technology now available at Ardeer. The site also has information on the manufacturer's growing number of smart films, which enable crop quality and yield to be maximised through the management of ambient light and temperature
There is also a "partners' portal", dedicated to bpi.visqueen's distributors and research teams, that aims to keep them up to date with sales and technical information.