Bents garden centre predicts 2% growth for 2012

Bents garden centre saw sales growth of 5% in 2011 but only expects two per cent growth in 2012.

Bents Garden Centre MD, Matthew Bent - image: Bents Garden Centre
Bents Garden Centre MD, Matthew Bent - image: Bents Garden Centre
Bents Home and Garden, a Cheshire-based garden centre, achieved overall year-on-year sales growth of 9% between October and December, according to MD Matthew Bent.

Like-for-like sales rose 7%. Additional growth came from new e-commerce sales and takings at Bent's Liverpool One Christmas shop.

Bent said revenues were ahead by 2% at the end of October, but a strong Christmas sales should push the growth up to 5% for the 12 months to January 31, at £13.5m.

The firm stocked 80,000 lines for Christmas, including more than 1,000 types of lights and over 100 types of trees.

Christmas decorations, gift wrap, scented candles, Santa figures, hampers, outdoor lights, gifts, personalised cards and pre-lit artificial trees were among the best-sellers.

Pre-lit, artificial trees which outsold real trees, three to one.

Bents has attracted 1.2m visitors in its financial year to date, a rise of 2% on the previous 12 months.

Matthew Bent forecast growth of 2% for 2012.

Bents is to start a £10m expansion programme to add more retail space and expand production at its nursery.


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