He said the "independent voice" of RHS plant trials for AGMs helps consumer confidence in buying plants. In 2011, sales of Gertrude Jekyll roses increased by 200 per cent after the RHS labelled them with AGM point of sale, said Gardiner. He added that geraniums and hydrangeas also sold better.
Wisley Facts & sales
- Fifteen per cent of visitors just go to the plant centre/shops.
- Plant sales (2011): 8% U
- Rose sales (2011): 21% U
- Bedding sales (2011): 10% U
- Herbaceous/shrub sales totalled £2m in 2011.