Me & My Job - Stuart Ball, wild flower sales manager, Green-tech

Stuart Ball, wild flower sales manager, Green-tech - image: Green-tech

How did you get started in the industry? I’ve always had an affinity to plants and wildlife outside of work, so it was a straightforward decision when the opportunity came to work for John Chambers Wildflower Seed [now owned by Green-tech].

What advice would you give to others starting out? Stick with it. If you can work in a sector that you have a genuine interest in, there’s a lot of job satisfaction.

What does your typical day involve? Dealing with lots of enquiries, often about random situations that require wild flowers. I also have dealings with many seed companies, wildlife and gardening organisations, so my days are spent advocating the use of mainly British native wild flowers.

What is the best aspect of your job? Doing something you can relate to, day in, day out.

And the worst? Sometimes it can be difficult to temper a customer’s expectations. Native wild flower seeded areas can take a good 12-18 months to get going, so a lot of time and effort is spent in educating customers and industry sectors as a whole.

What have you been working on recently? It has been a bit of a blur since we took over the John Chambers business in 2013, so it’s hard to pinpoint one or two things. There are some exciting developments in the pipeline though.

What has been your biggest achievement at work? Helping to bring our native wild flower seed business into the 21st century has been rewarding.

What does the future hold for the industry? Interest in native wild flowers is at an all-time high. We’ve lost 97-99 per cent of our natural wild flower meadows since the middle of the 20th century. But it seems that everyone wants to improve on what we have at the moment, which is great.

How do you unwind after a hard day at work? I’ve only got a very small garden, but I like to spend time outdoors.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Read These Next

P. incisa ‘Yamadei’ AGM (H6)

Hardy Plant Focus: Prunus Part 3 - flowering cherries for top-working

Although my personal preference is almost always for trees to be bottom-worked — thus allowing the natural habit of the cultivar to develop — as a nurseryman, I do recognise that a significant proportion of flowering cherries are produced and sold top-worked, especially weeping cultivars, but also those with a bushy, rounded or upright form.

P. ‘Beni-yutaka’ AGM (H6) pale pink flowers close up

Hardy Plant Focus: Prunus Part 2 - flowering cherries for street tree planting

Anyone in the trade who is involved with trees for street planting, whether field or container growers, wholesalers and traders or their customers, will be aware of the relatively short list of suitable candidates among flowering cherry cultivars.

kokedama

Poinsettia display ideas



Partner Content

close up of a potted plant

Peat-free growing: the opportunities and challenges

Presented by Fargro