Westland launch £1m TV campaign

The Not Sure? Gro-Surecampaign is a series of 10 second TV adverts which are due to hit TV screens tonight (27 April) and will be watched by over 26m consumers.

The adverts each feature different gardeners who are Not Sure how to achieve success in their gardens. Gro-Sure provides the solution to their problems. There are four separate 10  second adverts to promote Gro-Sure Easy Containers Compost, Gro-Sure Planting Magic, Gro-Sure Smart Seed and Gro-Sure Tomato Food. 
Senior mrketing manager Jo Wilkinson said: "Our research tells us that regardless of gardening experience, the vast majority of us are not sure how to get the best results. Gro-Sure products feature our ‘Grow with Certainty’ promise and are so are ideal for giving gardeners of all levels the results of an expert. With over £1m of TV and national press advertising, customers will be flocking to your stores looking for this product. Don’t let them leave disappointed."

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