He said the euro has now stabilised but there is still "a lot of competition in the flower bulb industry from people who have concentrated on Russia and Eastern Europe. Those areas of the market have not done well and those firms are looking back to the UK saying 'please take us back'. But they largely compete with each other and have run-of-the mill products and a supermarket-style offer." Taylors Bulbs has repackaged its Select range and included more unusual varieties, he added.
In seed potatoes, new machinery will help supply in a price-sensitive market where service is important. Taylors was six per cent up in 2015, with Select and added-value gift bags doing best, said Taylor.