Analysis: Easter Sunday trading questioned by garden centre industry figures
05 Apr 2012 | by Matthew Appleby
Bizarre Easter Sunday trading laws are ripe for testing and desperately need reform say Britain's biggest garden centre bosses.
Advertising can pay dividends but choosing the most effective strategy is key, says Neville Stein.
Bizarre Easter Sunday trading laws are ripe for testing and desperately need reform say Britain's biggest garden centre bosses.
Promotional success is about gettting the right message to the right people, Neville Stein explains.
Selling to people is easy if you have followed the main principles of marketing, Neville Stein explains.
Advances in point of sale technology are aimed at improving the customer experience, says Matthew Appleby.
Supermarkets and garden centres are finding mutual benefits in combining operations to maximise customer footfall and fund growth, Hannah Jordan reports.
Writing a formal business plan helps define the what, why and how of achievement, says Neville Stein.
Taking a long view on decisions despite the downturn will build a stronger business, says Leslie Kossoff.
For small businesses, strategic management need not be complex, says Neville Stein.
With consumers increasingly looking for cheaper prices, some garden centres are using bulk-selling to keep the tills ringing, but the approach is not for everyone, reports Hannah Jordan.



Latest Tenders
Contract for the Supply of Horticultural Machinery & Equipment
Sunderland City Council
CONTRACTS FOR THE SUPPLY OF PARKS
MAINTENANCE AND TREES MAINTENANCE
Wandsworth Borough Council
NEWS: Industry bodies turn attention to longer term water strategy
CHELSEA 2012: A full round-up
GROWER PROFILE: Investment fuels success for Lincolnshire Field Products
RETAIL: Water-wise retail sales
MARKET REPORT: Crop quality drives latest polytunnels
ARB SHOW 2012: A preview
BUSINESS PLANNING: Why advertising pays