Business Planning - Making the most of communication
30 Mar 2012 | by Neville Stein
Promotional success is about gettting the right message to the right people, Neville Stein explains.
Advertising can pay dividends but choosing the most effective strategy is key, says Neville Stein.
Promotional success is about gettting the right message to the right people, Neville Stein explains.
Selling to people is easy if you have followed the main principles of marketing, Neville Stein explains.
Writing a formal business plan helps define the what, why and how of achievement, says Neville Stein.
For small businesses, strategic management need not be complex, says Neville Stein.
Due diligence ensures you are getting what you think you are, at the right price, says Leslie Kossoff.
Building a community through social networking will boost sales and contracts, says Leslie Kossoff.
Identifying key factors in other industries can lead to success in your business, says Leslie Kossoff.
Examining how you got to where you are can help you work out where to go next, says Leslie Kossoff.
Rather than set specific targets when looking to cut costs, a more effective approach is to identify areas that slow your business processes and give staff the tools to solve the problems, Leslie Kossoff advises.



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