Nine companies with RHs licenses will be at the show, demonstrating "continuing expansion of the RHS Licensing programme".
Burgon and Ball garden tools, and Ulster Weavers kitchen textiles will be jointly promoting new ranges of RHS products. Their ranges use shared artwork featuring illustrations of chrysanthemums, passion flowers and roses.
Carousel Calendars, the general calendar publisher and distributor, has combined selections from the RHS Lindley Library ands RHS horticultural photography.
Churchill China will launch a new range of RHS vintage garden mugs in gift boxes. Another cookware/china company Portmeirion Group will promote its established RHS ranges.
Wax Lyrical home-fragrancing company will be launching new products on stand 4D40-E41.
Meldhome homeware will display an RHS gifting selection as will Kimm and Miller.
Padblocks offers decorative stationery both for retail and custom-made for museums, galleries and stately homes, and is promoting an extension of its RHS line that uses the RHS White Rose design on such products as a wire-bound notebook, a recipe scrap book and a new chalkboard.
Now in its third decade, the RHS Licensing programme has more than 50 licensees in the gardening, gifting and homeware categories. RHS Licensing is growing in 2016 to include educational toys, apparel and accessories, and an expanded garden category. This is supported by a new RHS Licensing Style Guide based on 500 images selected from more than 25,000 housed in the RHS Lindley Library.
RHS licensing manager Cathy Snow said: "We’re delighted to be able to announce the appearance of so many valued partners at such an important home and gift industry show. It’s a credit to the strength of the RHS brand and the quality of our licensees that so many exciting new product ranges are being developed and existing ranges extended or enhanced."
Meanwhile, away from Spring Fair, Kelkay’s exclusive RHS Gardeners Collection of horticultural grits and sands "is quickly becoming the jewel in Kelkay’s crown".
In order to meet demand, Kelkay has implemented 24-hour production of the RHS Gardeners Collection, which comprises Sliver Sand, Grit Sand, Sharp Sand, Potting Grit and Washed Gravel.
RHS licensing manager Cathy Snow said: "We are delighted to be working with Kelkay to produce the RHS Gardeners Collection of horticultural grit and sand products. Kelkay’s values sit comfortably with our own vision to enrich everyone's life through plants and make the UK a greener, more beautiful place. The RHS only work with partners who deliver consistently high quality products. Kelkay demonstrated they were the right partner for us to produce the RHS Gardeners Collection."
Antony Harker, managing director at Kelkay, said: "It has long been an ambition to partner with the RHS and demonstrate the quality and reputation of Kelkay. Everyone has been going above and beyond to meet the demand, as the enthusiasm about the collection is evident throughout the plant. We’re incredibly proud about the feedback we have received so far and look forward to continuing this relationship with the RHS. The collection is the only horticultural grits and sands that are endorsed by the RHS and we are proud to be aligned with such a prestigious name."