Real Solutions - How to keep up grow your own momentum

This months' edition of HW sister magazine Garden Retail asks industry experts for their top tips on the best ways that garden centres can grow sales of grow your own. Here is a selection of their answers.

Garden media - Recommend potager gardening for small spaces

"Retailers on the edge of large towns or in conurbations should remember that customers' gardens in the catchment area are smaller than their rural counterparts.

"Suggest that they try potager gardening (planting vegetables in the flower beds). Potagers tend to use vegetables that are chosen for their decorative qualities. For instance, recommend trying red peppers among white or blue bedding for an unusual bed, or marrows climbing a supporting frame with bright nasturtiums beneath."

Graham Clarke, Garden writer

Garden centre - Encourage staff to create fruit and vegetable 'theatre'

"We let our staff do what they want in terms of one-off, ad hoc displays.

"It might be someone from the giftware department who comes up with an idea for a fruit-and-veg display, for example. They might even get a little prize for their creativity.

"It's a good morale booster and gets some interesting and innovative displays that many customers comment on and remember."

Simon Edwards, operations director, Golden Acres Nursery and Garden Centre Group

Garden media - Promote the use of containers

"Allotment gardeners of the old school were not very enthusiastic about the fashion for container vegetable growing. Such crops as carrots and potatoes are better in rows across the plot, in their view.

"I have some sympathy for the ground-grown crops, which do not need daily watering. On the other hand, keel slugs are a real pest of potatoes in my heavy clay soil, and carrot fly causes damage where crops are not covered by Enviromesh. Pot-grown potatoes and carrots largely avoid these issues."

Peter Seabrook, Gardening editor, The Sun

Seed supplier - Promote the flavour of grow your own

"Things such as runner beans and any of the Brassica family, which includes cabbages, cauliflower, broccoli, kale Brussels sprouts - and even turnips, tend to taste better soon after they have been picked.

"Tomatoes, particularly, have a wide variety of flavours and growing your own means that you can choose the variety that suits you, rather than having to buy only what the supermarket decides to offer."

Colin Randel, Vegetable Product Manager, Thompson & Morgan.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next

Tomorrow's tractors

Tomorrow's tractors

These machines have advanced rapidly over recent years but what does the future hold? Sally Drury looks ahead.

Climbing roses

Climbing roses

Walls, trellises, pergolas and even trees can all be brightened up by these beautiful blooms, writes Miranda Kimberley.

Pest & Disease Factsheet - Mealybugs

Pest & Disease Factsheet - Mealybugs

Vines, tomatoes and tropical plants are among those at risk.


Opinion... Shining a light on trading with Europe

Opinion... Shining a light on trading with Europe

Accurate figures are notoriously difficult to get at, but without doubt the UK imports a great deal of its ornamental plant requirement.

Opinion... Unbeatable delight of quality plants

Opinion... Unbeatable delight of quality plants

Viewing top-quality plants, both growing and on sale, always gives me pleasure.

Editorial ... More analysis and insight from bumper HW issue

Editorial ... More analysis and insight from bumper HW issue

Welcome to this bumper 72-page July edition of Horticulture Week magazine, packed with exclusive analysis, insight and expert advice on the biggest issues impacting all sectors of the UK horticulture industry right now.


Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +
Horticulture Jobs
More Horticulture Jobs

Tim Edwards

Boningales Nursery chairman Tim Edwards on the business of ornamentals production
 

Read Tim Edwards

Ornamentals ranking

Top 30 Ornamentals Nurseries by Turnover 2017

Top 30 Ornamentals Nurseries by Turnover 2017

Tough retail pricing policies and Brexit opportunities drive the top 30 growth strategies.

Pest & Disease Tracker bulletin 

The latest pest and disease alerts, how to treat them, plus EAMU updates, sent direct to your inbox.

Sign up here

Are you a landscape supplier?

Horticulture Week Landscape Project Leads

If so, you should be receiving our new service for Horticulture Week subscribers delivering landscape project leads from live, approved, planning applications across the UK.

Peter Seabrook

Inspiration and insight from travels around the horticultural world
 

Read more Peter Seabrook articles