The 2016 promotion, will see the weedkiller brand give away £6,000 worth of stock to independent retailers. In addition Roundup is also giving away £200 worth of high street vouchers for each winning retailer team that creates the best Roundup displays.
The promotion is running from the beginning of March until the end of May. To enter retailers need to take a photo of their 'pimped-up' Roundup display and email the photo to email@example.com. At the end of each month two independent retailers will be chosen based on their display photo, giving six winners in total.
The prizes will vary by month but will include two Roundup Gel 150ml x 140 units, two Roundup Pump N Go Mini 2.5L x 64 units and two Roundup Ready to use 1L x 116 units, as well as £200 worth of high street vouchers for each winning retailer team.
Gary Philpotts, Roundup Lawn and Garden UK business director said: "Retailers have embraced the ‘Pimp Up Your Roundup’ promotion over the past two years and we have been really impressed by the standard of entries, which is one of the reasons why we’ve decided to bring it back for the third year in a row.
"This year we’re also giving the retail staff the chance to win £200 worth of high street vouchers for their creative efforts. The promotion will overlap with Roundup’s consumer marketing activity, which includes an impressive TV advertising campaign, print, PR and social media campaigns, all designed to help drive customers in store. There has never been a better time to create an eye catching Roundup display."