Speaking at the inaugural HTA Bedding Focus Conference, he said: "The future Government will likely affect bedding growers. They are now re-looking at it (peat reduction) and coming up with something that I believe will be a target for amateur use."
He added: "For professional use, yes, there will be a target in that, which I guess will be at least 40 per cent and retail pressure will continue. People are seeing increased sales in peat-reduced and peat-free. They are not going to back down. Environmental concern via pressure groups will grow."