Nursery sees turnover rise 50% since moving to Spain

Brinkman Nurseries sees revenue hit £5 million in just three years

Brinkmans Nurseries has seen a 50 per cent increase in turnover in two years after moving its growing to Spain in 2002. Revenue increased from £2.5 million in 2002 — when the growing was based in the UK — to £5 million in 2005 following the move. Commercial manager Iain Coleman attributes the ornamental grower’s success to the all-year-round good weather and breaking the Spanish market. He said: “If you are prepared to tackle any language barriers, there is a good chance you will do better out here than in the UK.” The Chichester-based nursery has exhibited at Iberflora, held in Valencia, since it moved its hardy ornamental plants to a 2.5ha multi-tunnel in Spain’s Murcia region. In addition to supplying plants within Spain, the nursery has secured contracts with UK-based Tesco and B&Q. Coleman added: “Moving our growing to Spain has not weakened our UK presence — we’ve just branched out into another area.” Director Jesus Lopez of Spanish customer Polaris World Garden said he was surprised more UK nurseries have not transferred growing to Spain. He added: “Brinkmans has not only cut overheads, but has also opened up its market to Spain — it supplies our gardens and nurseries in Murcia.” Polaris World Garden is a holiday-home development covering 4,000ha, including nurseries, gardens and a garden centre. Brinkmans is hoping to secure an ongoing contract with Polaris to supply hardy ornamental plants to its gardens and seven nurseries in the complex. Only four of the 750 stands at Iberflora 2005 were from the UK — David Austin Roses, Gardenex, Brinkmans and Henri Studio.

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