Next generation inspired by hort industry leaders

A love of plants can take you around the world and open up amazing career opportunities, industry leaders told students at the Horticulture Matters breakfast.

Adam Frost.  Image: Supplied
Adam Frost. Image: Supplied

The M&G-sponsored event, held at the Chelsea Flower Show on 22 May, featured a panel of industry leaders including garden designer Adam Frost.

Attendees had the chance to network with the speakers and leaders from the horticultural industry to discover more about the opportunities available to them.

RHS director general Sue Biggs said: "Inspiring the next generation of gardeners is vital to safeguard and ensure the continued success of our £10.4 billion industry. Horticulture is a hugely fulfilling career to go into and offers such a wonderful range of diverse possibilities. Through our Horticulture Matters campaign we have brought the industry together to help tackle a growing skills shortage and promote a career to be proud of."  

William Nott, CEO of M&G Retail, said: "Engaging with young people is key to creating the horticulturists of the future.  We’re delighted to play a part in supporting this valuable initiative."

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