A well-known figure in the seed industry, Seddon has played a key role in the development of CN Seeds since joining the company in 2004, helping to bring many new products to market in the herb and salad sector, and developing the export potential of specialities such as babyleaf pak choi and kale.
Seddon began his 38-year career in the seed industry with Samuel Yates, an Australian company specialising in brassica and lettuce breeding, where hew orked on a wide range of crops and was instrumental in bringing the first F1 hybrid cauliflowers to Europe. He spent a further 10 years managing Sakata UK’s ornamental division before joining CN Seeds.
Seddon will continue working on projects with CN Seeds and will also continue as chair of the British Herbs trade association.
Meanwhile Natasha Lane joins CN Seeds' sales team as trainee, working initially in new product development, and Roshni Badgami has been appointed as assistant plant breeder, while taking a part-time MSc in Plant Genetics and Crop Improvement to help CN Seeds develop marker-assisted breeding.