McCain UK chief honoured at potatoes event

McCain Foods GB chief executive Nick Vermont was presented this year's British Potato Industry Award today (12 November) at the BP2015 potato industry trade event in Harrogate, North Yorkshire.

Fell and Vermont - image: AHDB Potatoes
Fell and Vermont - image: AHDB Potatoes

AHDB Potatoes announced the winner during a reception on its stand. Its chair Fiona Fell said: "It is particularly fitting that this award is presented to Nick in the company of some of our industry's best and brightest next generation here at BP today, demonstrating to them just how far a career in the potato industry can take you."

She added that Vermont "has given a huge amount of time and energy to drive value from the potato levy for the industry", as a board and committee member of the levy body since the inception of the Potato Marketing Board, later the British Potato Council.

"Nick's experience, attention to detail and marketing expertise have proved invaluable to our industry over many years," she said.

Vermont joined McCain Foods in 1983 and rising through the marketing departments of the British and Canadian businesses across different product categories and channels.

In 1991 he was appointed managing director of McCain subsidiary PAS (Grantham) which supplies own-brand potato products to retailers. He was made managing director of McCain Foods (GB) In 1998 and became regional CEO in 2004.

He represented the processing sector for the inception of the British Potato Council was formed in 1997, finally standing down from the Potato Council board in 2012, whose marketing committee he also chaired.

Vermont said: "I learnt at an early age the inter-relationship between a thriving potato industry and McCain's success, the need to work with everyone in the supply chain and above all, to take the long-term view."


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