Information cards to promote Welsh produce

A new consumer campaign to promote Welsh-grown produce is set for launch next week.

"Grow to Love ..." is being run by Horticulture Wales, based at Glyndwr University in Wrexham.

Cards will be distributed giving food ideas, facts and nutritional information on a range of fruit and vegetables.

"The cards are designed to be used in store at the point of sale and can be popped into vegetable boxes or given to customers at farmers' markets," said project manager Helen Eustace.

"Through providing more information and ideas for consumers, we hope that growers will see an additional benefit in terms of increased levels of seasonal sales and also in helping to overcome issues with gluts of produce."

The campaign is funded by the Welsh Government and the European Agricultural Fund for Rural Development. Cards are available from Horticulture Wales by calling 01978 293967.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next

How should fruit growers prepare for water abstraction reform?

How should fruit growers prepare for water abstraction reform?

Upcoming reforms to water abstraction licensing will for the first time cap the amount of water that fruit growers can take for trickle irrigation.

Getting a measure of the production labour crisis

Getting a measure of the production labour crisis

At a debate during last week's Fruit Focus trade show in Kent, senior industry figures painted a bleak picture of an increasingly difficult seasonal labour market that is already impacting on investment.

What will post-Brexit pesticides authorisation and capital support for fresh produce look like?

What will post-Brexit pesticides authorisation and capital support for fresh produce look like?

The likely impact on seasonal labour has dominated discussions of the consequences of withdrawal from the EU for UK production horticulture.


Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +
Horticulture Jobs
More Horticulture Jobs

Pest & Disease Tracker bulletin 

The latest pest and disease alerts, how to treat them, plus EAMU updates, sent direct to your inbox.

Sign up here

Professor Geoffrey Dixon

GreenGene International chair Geoff Dixon on the business of fresh produce production
 

Read Professor Geoffrey Dixon