Ikea steps up indoor gardening inspiration in new catalogue

Swedish University of agricultural Sciences lecturer and landscape architect Karin Svensson has created three "plant solutions with Ikea to help inspire some green living in your life" for the Swedish retailer's 2018 catalogue.

They use Ikea shelving systems to combined broadleaved patterned plants and hanging plants at different heights, to divide the space. Other projects are a mini desert with succulents in a tray and celery root and cress planted on a trolley.

Products available are £8 Bittergurka hanging baskets, £3 Ingefara outdoor plant pots with saucers, £2.95 Huskot plant pots and £25 Satsuma plant stands. The Socker greenhouse is £12 and Smycka artifical monstera leaf is £3.50.

Ikea claims to be "the most popular retailer of houseplants in the UK". Dracenea start at £1, with 33cm olives at £35 and cacti at £4.50 for three pack of 6cms. The plant range has more than 70 lines of mostly indoor varieties. Best selling orchids are £8 for 12cm pots.

The home furnishing retailer had total sales of £1.72 billion in the UK for the financial year ending 31 August 2016, the fifth consecutive year of sales growth and an increase of 8.9% on the previous year.

At Chelsea Flower Show 2017, Ikea and Indoor Garden Design created an installation called ‘At Home with Plants’ .

Lisa Bradshaw is sales leader for plants, IKEA UK & Ireland.


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