The Husqvarna Automower Challenge, aims to recruit 100 participants, from across the UK, to trial the Husqvarna Automower in their garden, allowing them to see for themselves the benefits of the world’s most advanced robotic mower.
Over the last three years’ sales in Scandinavia have risen 200 per cent while in France, following a similar Husqvarna Automower Challenge last year, Husqvarna sales increased by 150 per cent. The Uk has yet to see automatic lawnmowers take off, though Husqvarna hope this is all about to change.
Husqvarna UK sales and marketing director Ken Brewster said: "The awareness around robotic lawnmowers in the UK is significantly lower than in Europe. We want to show UK gardeners that robotic lawnmowers have huge benefits immediately saving time, eliminating noise, ease of use and environmental advantages.
"English lawns have a world-wide reputation of being immaculate, lush and of course striped and what we’re curious to find out is how much culture plays a big role when it comes to maintaining the lawn. We are eager to learn how the gardening nation will experience and respond to having a robotic mower managing their lawn."
The Husqvarna Automower Challenge will be open for entries from 18 February to 31 March when the 100 will be revealed.
To qualify to take part in the challenge, participants must have access to a lawn which is between 500m2 and 6,000m2, be active on social media and be able to capture and upload video content online, to share their Husqvarna Automower experiences. Enter at www.automowerchallenge.co.uk