Horticulture industry charity Perennial ramps up fundraising for autumn

Horticulture industry charity Perennial has announced its latest fund raising push, HortAid 2014: Go Green, which will take place from 1st to 14th September.

Perennial Chelsea garden 2014
Perennial Chelsea garden 2014
The charity, which is on track to raise £175,000 during 2014, hopes the ‘go green’ theme will strike a chord with all those working in horticulture.

Marketing and development director Anita Bates said: "HortAid 2014 is a chance for anyone who works in horticulture and all those who love gardening to get involved and help us support more horticulturists than ever before.

"We have some fantastic fundraising events lined up for our HortAid fortnight this year but need more pledges to reach our target of £175,000."

Also confirmed for HortAid 2014:

  • A team of four gardeners, led by Sarah Walsh, will trek the Saints Way Challenge from 11 – 13 August – a coast to coast walk across Cornwall. https://www.justgiving.com/Sarah-Walsh14/
  • Dale Connelly, one half of the Skinny Jeans Gardeners, will ride a 100km Crafted Classique sponsored cycle on 30 August. 
  • Perennial will be at Saltex trade show from 2 – 4 September with a ‘Kickathon’ fundraising challenge. In addition to telling visitors and exhibitors about the work of the charity, everyone visiting the stand will be encouraged to enter the football speed challenge to raise money during the show. A leaderboard will be on display and the fastest kick announced at the end of each day.
  • Helmsley Walled Garden is donating half the gate takings from its open day on 7 September 2014. 
  • A ‘Feng Shui in your garden’ event is being held at Moss Wood garden in Cheshire on 10 September. Voluntary donations will be collected for Perennial on the day. 
  • A special event at Windsor Castle will raise funds for HortAid on 10 September. A Military Knight’s Tale is a new and unique tour giving a personal insight into the ancient and noble institution of the Military Knights of Windsor. Tickets are £40. 
  • Perennial will once again be Show Charity at the Harrogate Autumn Show from 12 – 14 September

And Perennial is hoping the Grubby Gardeners will be using the Go Green theme to make another appearance during HortAid 2014.

The first half of 2014 has seen Perennial win medals for gardens and exhibits at Harrogate Spring Flower Show, the RHS Chelsea Flower Show, Gardening Scotland and the Royal Cornwall Show, staged with the help of Coblands Nurseries, Hardy’s Cottage Garden Plants, CED Natural Stone and Majestic Trees.

In addition it has secured 13 new Perennial Partners and supporters, staged 16 special events and been helped by 1,000 volunteers.

Perennial services director Sheila Thomson said: "We set out to in January 2014 to put Perennial firmly on the UK horticulture map, embedding its values and service offering in the hearts and minds of all the major UK horticulture businesses as well as raising a life-changing amount of money for our clients.

"We are likely to see another year on year rise in client numbers this year and it’s thanks to increased awareness and continued access to funds to help people that allow us to continue to reach horticulturists and their families in need."


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