Horticulture helps Waitrose weekly sales

Total divisional sales excluding fuel were up 1.5 per cent as the Waitrose 1 advertising campaign continued.

Comparisons were still distorted due to the later fall of the bank holiday and half term, with total sales up 2.3 per cent compared with the equivalent week last year.

Personnel director Helen Hyde said: "Customers are beginning to prepare their gardens for the summer with outdoor horticulture up 24 per cent, outdoor home products up nine per cent and outdoor toys and games rising by 150 per cent.

"This week also saw customers show their support for the English wine industry, with sales of homegrown wine up 31 per cent on last year during English Wine Week (28th May - 5th June)."

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