The horticulturally themed art competition aims to attract professional artists and budding amateurs alike to have a go at producing an artwork inspired by the ‘flower power’ theme. Each entrant is free to interpret the theme as they wish, in any medium, with any subject relating to flower power they choose. The charity is looking forward to seeing a wide variety of interpretations on the brief as it encourages entrants to really let their creative juices bloom.
To enter, participants need to pay a fee of £5 per submission which will go directly to the charity, and complete an online form with a photo of the artwork on the Greenfingers website www.greenfingerscharity.org.uk. The original artwork will be required at a later date. Each entry will be uploaded online and shared on social media.
There are two separate entry categories for professional and amateur artists, with Greenfingers also hoping to attract entries from well-known faces from the horticultural world and beyond. The Flower Power Art Challenge is sponsored by Richard Jackson's Flower Power plant food.
Greenfingers patron Jim Carter, perhaps best known as Downton Abbey’s Mr Carson, was on hand to launch the competition alongside Greenfingers Head of Fundraising Linda Petrons, who said: "Many thanks to Jim Carter for launching the Greenfingers Flower Power Art Challenge today, we hope to inspire many people – professionals and amateurs - to pick up a brush or pencil and enter our competition.
We feel there is a great synergy between the horticultural and artistic worlds, with the beauty of plants and flowers being such a creative inspiration. By taking part in the art challenge all entrants will be directly contributing to our A Million Moments appeal; giving children in hospices the valuable chance to be inspired by the natural world as well."
Entrants have until 31 January 2016 to submit their online entry, whereafter the public will be asked to vote for their favourite flower power artworks within the two categories.
An exhibition showcasing the shortlisted entries drawn from the public vote will take place in London in April 2016. A panel of judges, from the art and horticulture worlds, including Paul Bell, winner of the BBC Big Painting Challenge, will go on to select the competition winners. Three artworks from each category will be selected for cash prizes, with the winners taking away £1,000.
As well as the cash prizes, the winning amateur artist will also appear as a guest artist on www.upandcomingart.co.uk for one year following the exhibition providing them with an opportunity to further their artistic career.
Proceeds from the Flower Power Art Challenge will raise money for the Greenfingers A Million Moments appeal. This appeal which aims to raise £1 million over three years to create more inspiring gardens and outdoor spaces to help at least a further 5,000 children in hospices around the country.