Glee offers low-cost display option for show exhibitors

Organisers of the Glee trade show have announced a new low-cost format for UK growers to display plants at the event (Birmingham NEC, 19-21 September).

The newly-formed Glee Plant Area has space for up to 40 growers to display plants on benches made by companies such as Stagecraft, Timber Displays and C Jackson. Merchandising and lighting are included in the package deal.

Glee marketing manager David Langrish said: "The idea is to highlight the best way to display plants in a retail environment - the growers can choose from a selection of five benches and all they have to do is bring their plants along and put them in the bench. It (a bench) only costs £400.

"We are working with a leading point of sale company to do labelling, so that will all be done in terms of merchandising."

The Glee Plant Area will be used to showcase UK plants only and will feature a central cafe area for growers to talk with buyers in a market environment.

Langrish added: "The area will be open with a nice market feel and growers can use the cafe area as a sales stand to sit and have meetings with the buyers."

Organisers hope the additional plant display option will help encourage more growers back to the show, which has seen exhibitor numbers fall in the nursery hall.

"We want to grow our plant offering at Glee because plants are integral to the whole industry - it's the green heart of the industry and we are determined to have a good plant offering," said Langrish.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next

Business Planning - Staff are your greatest asset

Business Planning - Staff are your greatest asset

An effective strategy to retain staff is the best way for any business to avoid a potential recruitment crisis, Neville Stein advises.

GroSouth 2017 update

GroSouth 2017 update

First-time and established exhibitors are preparing to showcase products and services at this year's show in West Sussex, Gavin McEwan reports.

Pest & Disease Factsheet - Vine weevil

Pest & Disease Factsheet - Vine weevil

Avoid costly damage by this serious plant pest.


Opinion... Pepper breeders' wealth of knowledge

Opinion... Pepper breeders' wealth of knowledge

Peter Seabrook looks forward to garden centre pepper-tasting weekends.

Opinion... Shining a light on trading with Europe

Opinion... Shining a light on trading with Europe

Accurate figures are notoriously difficult to get at, but without doubt the UK imports a great deal of its ornamental plant requirement.

Opinion... Unbeatable delight of quality plants

Opinion... Unbeatable delight of quality plants

Viewing top-quality plants, both growing and on sale, always gives me pleasure.


Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +
Horticulture Jobs
More Horticulture Jobs

Tim Edwards

Boningales Nursery chairman Tim Edwards on the business of ornamentals production
 

Read Tim Edwards

Ornamentals ranking

Top 30 Ornamentals Nurseries by Turnover 2017

Top 30 Ornamentals Nurseries by Turnover 2017

Tough retail pricing policies and Brexit opportunities drive the top 30 growth strategies.

Pest & Disease Tracker bulletin 

The latest pest and disease alerts, how to treat them, plus EAMU updates, sent direct to your inbox.

Sign up here

Are you a landscape supplier?

Horticulture Week Landscape Project Leads

If so, you should be receiving our new service for Horticulture Week subscribers delivering landscape project leads from live, approved, planning applications across the UK.

Peter Seabrook

Inspiration and insight from travels around the horticultural world
 

Read more Peter Seabrook articles