Gin masterclass on offer at Glee to garden centres

Eighth generation gin maker Johnny Neill of Whitley Neill Gin will serve botanical cocktails at the Halewood International Glee trade show stand on 14-16 September.

Drinks manufacturer and distributor Halewood International aims to help garden centre owners and managers through upcoming consumer trends and "equip buyers with the insider knowledge to maximise margin and increase revenue from their 2015/16 drinks menu".

Halewood International will be displaying 29 different products from their drinks collection, including Romanian and Spanish wine, Crabbie’s mulled wine, Eisberg alcohol free wine and Willow Water.

James Wright of Halewood International said: "Understanding the latest customer trends positions every cafe manager in the strongest position to increase revenue and maximise profit. Our experienced team is available to talk you through the upcoming trends and unlock the potential of your drinks menu in 2015 and beyond."

Halewood International is giving every garden centre the chance to win a gin masterclass from Johnny Neill at their garden centre. He will give insight into understanding and using botanicals to make the most of spirits. To enter, visit the stand and register your details, or drop off a business card.

Glee 2015 is at the NEC, Birmingham, from 14-16 Sep, 2015.

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